Choosing equipment lubricants that perform for Agriculture.

Jul. 7 2020 Featured By Cathie Hartung

Despite the major impact of COVID-19 on day-to-day life, farmers across America have continued to do what they do best—work the fields to keep food on people’s tables. Unfortunately, the impact of the pandemic on the larger economy means having a successful 2020 growing season is more important than ever. As you prepare for the upcoming harvest, finding new ways to get the most out of your equipment, and to make sure you maximize up-time in the fields, is a major way to be sure you get through every day on time and with little hassle.

One of the easiest ways to improve operation is also one of the most basic—using fluids, lubricants and oils that keep your equipment working the way it’s supposed to. Today’s farm equipment is more complicated than ever, so why wouldn’t you find and use the most sophisticated products to keep them in top condition?

If you’re looking for a game changing addition to your maintenance plan, you may want to consider VISCOSITY OIL—a “new” line of fluids and lubricants from a company that’s actually been helping farmers to get more out of their equipment since way back in 1892. For equipment dealers, Viscosity has been one of the Ag industry’s most well-kept secrets for nearly 60 years, serving as a trusted partner to help ensue that customers’ equipment stays in the field performing its best, day after day, season after season.

If the Viscosity name sounds familiar, that’s because since the 1960’s it has had a prominent place on the back of millions of bottles of fluids, lubricants and greases, thanks to the company serving as a leading supplier for agricultural OEM. During that time, their team of industry-expert scientists worked behind the scenes to develop innovative formulas and products that helped solve the most demanding Agriculture lubrication challenges. Testing products in the hottest areas of South America to the coldest of cold conditions imaginable in North America, Viscosity’s products have been tested, perfected, and used in real conditions, by real people for more than 250 million hours.

Before launching its own brand of products this year, Viscosity has consistently provided premium formulas to OEMs that have broken through industry barriers. These formulas ranged from engine oils to gear lubes and highly-sophisticated fluids, including the industry’s first zinc-free Transmission Hydraulic formulation with unprecedented water tolerance: ULTRACTIONTM. With a track record like that, their new line of products is sure to interest farmers looking for new ways to improve their operations and get more from their equipment in the field.

After all of those years of innovation, the VISCOSITY team has introduced a brand of farm duty products with premium formulas available directly to the consumer, including a new industry-best transmission fluid, a range of engine oils, lubes, greases and any lubricants that farmers need to service their equipment. Today we are taking a closer look at two of Viscosity’s most exciting unique new products and how they can help optimize your equipment’s performance.

UNITRACTIONTM TRANSMISSION HYDRAULIC FLUID

Included in VISCOSITY’s new line of products is a revolutionary new Transmission Hydraulic formula to the All-Makes world: UNITRACTIONTM. Developed by a highly specialized technology team in combination with key partners, Viscosity has tested UNITRACTIONTM for over three million hours in the fields of the world’s largest farm to create the industry’s newest and most effective hydraulic transmission fluid. The formula includes a semi-synthetic base that provides

higher resistance against oxidation during the most extreme conditions, as well as a specially designed viscosity improver that ensures a robust shear stability that generates superior performance. Keeping farm equipment running requires hydraulic fluid that maintains its viscosity even after extensive use in the field. Its unique formula keeps its viscosity properties during all service applications leading to not only more efficient operations but minimized overhaul costs.

ENGINE OILS FOR ALL MAKES, ALL MODELS

VISCOSITY Engine Oils are CK-4—the latest technology on the market—and formulated to meet the specific needs and challenges of all makes of agriculture and construction equipment. Available in three formulations (Semi-synthetic 10W-30 CK-4, Semi-synthetic 10W-40 CK-4 and 15W-40 CK-4), each formula is uniquely designed to create a strong fluid film even under mechanical stress and to help enhance equipment performance and protect against soot, wear, sludge and oxidation. In fact, VISCOSITY’s engine oils consistently test ahead of the API Standard for performance. These new formulas have proven to be 82% better than the API Standard for performance and reduce wear by more than 50%.




COMMITMENT TO THE CUSTOMER

One of the reasons equipment dealers have come to trust VISCOSITY over the years is their unique commitment to customer support. Unlike other name brand oil companies, Viscosity’s focus is on agriculture, which means they understand the unpredictable world farmers live in and all the factors outside your control—from irregular weather and fluctuating prices to unforeseen equipment downtime. This new line of premium fluids and lubricants brings that dedication directly to farmers, and the company is committed to providing around the clock customer support that brings peace of mind and lets farmers keep their focus on the field.

If your current oil cannot handle the heat, oil breakdown and sludges may happen, impeding the ability to lubricate your engine and increasing likelihood of failure. The same goes for transmission hydraulic fluids that can’t handle common sump systems and extended use under extreme conditions. At such an important time, why take that risk? Ask your local Redline Equipment dealer how VISCOSITY products could help.